Video Transcription:

So, I’m driving real quick, and I had thought and my phone was already in the holder because I was doing an Instagram video. By the way, if you’re not on, if you’re not following me on Instagram, follow me on Instagram, and if you’re not on Instagram, like most lawyers are not, get on Instagram because in, I don’t know, a year, two years, Instagram’s absolutely going to overtake Facebook.

So, if you can, start using Instagram and it’s really easy, I actually really, I’m starting to get into it, because I know it’s going to be important in the next couple of years, next coming years, so I’m trying to get used to it, so trying to create stories and doing all kinds of stuff.

So, if you actually watch my Instagram, you’ll see it’s kind of, you look at Instagram almost as like a reality TV show. So, you can do like kind of behind the scenes content every day. So, you know, in my Facebook group, I post all kinds of stuff to my group, you know, content, tips, all kinds of stuff like that, Instagram is kind of where my behind the scenes stuff is.

So, but the point of, I kind of got off on a tangent, the point of this video that I was thinking about, I’ve had a couple times where clients have called me and they would say the phones ringing really well and also, okay to say leading up to this point the phone was ringing really well, they’re getting a lot of phone calls, all kinds of stuff and they were pairing the maps and then what would happen is they’d call me and they’d say, hey, look the phone’s been dead for the last, I don’t know, four, six weeks, something like that, what’s going on?

So, I look at their listings, I look at their rankings, I look at everything, everything’s the same but I found on two different cases, in the last six months I found this, what happened was the client got a negative review or series of negative reviews and what it did is it took them from a high four rating to a lower rating, one drop from a five to a 3.7 because they didn’t have many reviews.

Another one is the client that I spoke with yesterday, the day before they dropped from a 4.8 to just a four, they lost an entire star and it’s amazing, because in both instances we can tie the time where their phones stopped ringing to the time when they got that, they got that review that dropped them down, it’s pretty remarkable.

So, that’s why it’s so important for you as a lawyer, even if you don’t have bad reviews, it’s so important for you to just keep getting positive reviews and positive reviews because if everything’s going well for you right now, that’s great and like let’s say you have like three reviews and they’re five stars and your entire rank is a five star. Well, the problem is, if you have three reviews and you’ve got three five star reviews and then you have one that somebody gets mad, let’s say, I mean and this happens all the time with like personal injury, everybody thinks of a personal injury case and when you say, I’m sorry you don’t have a case or you know, I’m sorry actually I don’t know, whatever it is if there’s some reason that you can’t help them, you know, I mean look, you’re not a miracle worker, you know, you can do what you do, but not everyone has an injury case, not everyone is going to, you know, get the best outcome, whatever.

So, even if you do your best, even if there’s nothing else that you can do, you still can get a negative review. A lot of times you can also get negative reviews from like, I see family law attorneys this happens to all the time. The opposing party will get, you know, you’ll do a great job for your client and then their spouse goes on and then gives you a negative review and screws up all your stuff.

So, what you need to do is you need to get as many five-star reviews as possible and that’s going to actually protect you from those negative reviews because one negative review, if it drops your rating. it can have a devastating impact on your phone calls. It’s directly related, you know, we’ve got 50 some odd clients, I don’t even know how many clients we have. We have over 50 clients and you know, I’ve been doing this for six years and every single time we had a client who basically, they didn’t have enough reviews, they went out and got more reviews than all, this is, I just got a u-turn in the road.

So, they have, it was bankruptcy law firm in Chicago, they didn’t have enough reviews. I told them look, you need to go out and get 20 reviews or something like that, whatever it was. They actually listened to me, they went out and did it, the next week was the busiest week their law firm has ever had. You know, so it’s just common sense stuff like this, you know, it’s like, you know, you’ve got to pay attention to your reviews, you’ve got to pay attention to negative reviews, you got to get positive reviews.

Even if you don’t have any negative reviews, you need to get positive reviews to protect yourself from if you get a negative review. So, just a quick little PSA, running in to grab some acupuncture real quick, I don’t know if I brought up my back a few weeks ago.

So, by the way, if you haven’t done acupuncture you should really try it. It’s really interesting, I don’t know, if it’s a placebo or what it is, but it seems to fix me right away and I’ve actually, I’ve never had acupuncture before. Somebody recommended to me, I used to, I’ve had back problems for a while and somebody recommended acupuncture to me because my chiropractor retired, so I actually didn’t even have a chiropractor and normally what I would do before is I would go to chiropractor and take two three weeks and I’d be good as new, acupuncture it’s like two sessions and I’m perfectly fine again. And now basically I’m going to kind of strengthen some things and you know maybe so it doesn’t happen again. So, anyway off on a tangent, acupuncture is not the point of this video but, you know, maybe that’ll help you too. Alright guys, see you later.